DIGITAL GOVERNANCE.

Digital governance is about ownership, access, and accountability across the platforms your business depends on. It sits behind the scenes -- until something breaks.

Accounts get suspended. Ownership is unclear. Reporting can't be trusted. Teams are locked out of assets they should control. The work is making sure none of that happens, and fixing it fast when it does.

SCOPE OF WORK

•        Platform ownership and access audits across Meta, Google, TikTok, and others

•        Business Manager, ad account, and page structure cleanup

•        Domain verification and business verification

•        Admin and permissions restructure

•        Asset recovery from ex-agencies, ex-employees, or fragmented setups

•        Suspension diagnosis and appeal support

•        Pixel, tag, and conversion tracking diagnostics

•       Booking engine and third-party checkout event validation

•        Governance documentation for internal teams

RECENT EXPERIENCE

Recent work has focused on stabilizing platform ecosystems for multi-brand groups and businesses running paid media across complex agency and vendor layers. In several cases, audits surfaced structural problems -- broken ownership, inaccessible assets, unverified domains -- that had been sitting live and unaddressed for years.

Alongside ownership cleanup, a significant portion of work has involved tracking and attribution. In multiple engagements, core conversion events were never properly configured due to third-party checkout or booking systems. The work involved diagnosing where measurement broke down, aligning fixes across teams and vendors, and validating everything before scaling spend back up.